.consumer-growth-map{padding:30px 30px 0}.consumer-phase-grid{grid-template-columns:.9fr 1.12fr 1.05fr;gap:28px;align-items:start}.consumer-phase{min-height:0;padding:0;background:transparent;box-shadow:none}.consumer-phase:hover{transform:none;box-shadow:none}.phase-start{margin-top:76px}.phase-growth{margin-top:36px}.phase-mature{margin-top:0}.consumer-phase:before{display:none}.consumer-phase-head{position:relative;justify-content:center;min-height:56px;margin:0 0 9px;padding:10px 18px;color:#fff;background:var(--phase-color);box-shadow:0 10px 24px color-mix(in srgb,var(--phase-color) 18%,transparent)}.consumer-phase-head>span{position:absolute;left:17px;width:29px;height:29px;color:#fff;background:rgba(255,255,255,.16);font-size:10px}.consumer-phase-head small{color:rgba(255,255,255,.64);font-size:8px;text-align:center}.consumer-phase-head h2{margin:3px 0 0;color:#fff;font-size:21px;text-align:center}.phase-module-stack{display:grid;gap:9px}.phase-module-grid{display:grid;grid-template-columns:1.15fr .85fr;gap:9px}.phase-module{position:relative;padding:17px 19px;background:rgba(255,255,255,.96);box-shadow:0 10px 26px rgba(21,57,72,.075);transition:transform .3s ease,box-shadow .3s ease}.phase-module:hover{transform:translateY(-3px);box-shadow:0 15px 32px rgba(21,57,72,.12)}.phase-module-wide{grid-column:1/-1}.phase-module h3{position:relative;margin:0 0 12px;padding-left:13px;color:var(--consumer-navy);font-size:14px;font-weight:600}.phase-module h3:before{content:"";position:absolute;left:0;top:.48em;width:5px;height:5px;border-radius:50%;background:var(--phase-color)}.consumer-phase .phase-module ul{display:grid;gap:7px;margin:0;padding:0;list-style:none}.consumer-phase .phase-module li{padding-left:15px;color:#5f727c;font-size:11px;line-height:1.45}.consumer-phase .phase-module li:before{top:.55em;width:0;height:0;border-top:3px solid transparent;border-bottom:3px solid transparent;border-left:5px solid var(--phase-color);border-radius:0;background:transparent}.consumer-phase .phase-list-columns{grid-template-columns:1fr 1fr;column-gap:18px}.phase-start .phase-module{min-height:216px}.consumer-growth-curve{height:300px;margin-top:-166px}.node-start{left:2%;bottom:28px}.node-growth{left:39%;bottom:98px}.node-mature{right:19%;top:29px}
@media(max-width:1100px){.consumer-phase-grid{grid-template-columns:1fr 1fr;gap:18px}.phase-start,.phase-growth{margin-top:0}.phase-mature{grid-column:1/-1;margin:0}.phase-mature .phase-module-grid{grid-template-columns:1fr 1fr}.consumer-growth-curve{height:220px;margin-top:-72px}}
@media(max-width:767px){.consumer-growth-map{padding:14px 12px 0}.consumer-phase-grid{grid-template-columns:1fr;gap:16px}.phase-start,.phase-growth,.phase-mature{grid-column:auto;margin:0}.consumer-phase-head{min-height:52px}.phase-start .phase-module{min-height:0}.phase-module-grid,.phase-mature .phase-module-grid{grid-template-columns:1fr}.phase-module-wide{grid-column:auto}.consumer-phase .phase-list-columns{grid-template-columns:1fr}.consumer-growth-curve{height:110px;margin-top:-10px}.phase-module{padding:16px}.phase-module h3{font-size:14px}.consumer-phase .phase-module li{font-size:12px}}
@media(prefers-reduced-motion:reduce){.phase-module{transition:none!important}}